Apple

Driving large-scale AI-enabled transformation across Market Research Operations, modernizing manual and legacy business processes to deliver 70% efficiency gains and 4x faster turnaround.

AI adoption follows a disciplined pyramid strategy — anchored on strong business logic and digital foundations first, with AI and LLMs applied only where the use-case justifies real impact.

Apple | Customer Analytics & Marketing Tech

Built and led a global team of 25+ engineers and data scientists, architecting a unified analytics platform to accurately track the device install base as it scaled from 1B to 2B+ active devices. Led the development of a proprietary marketing automation platform, delivering $2M in annual cost savings.

Spearheaded the migration of a 10PB+ enterprise data warehouse to Snowflake, reducing infrastructure costs by 35%, and re-architected the EDW with a token-based design to enable scalable, privacy-compliant analytics.

Trianz (Clients: NetApp & Cisco)

Architected Cisco's Enterprise Pricing Solution and led NetApp's Hadoop migration, drastically improving scalability for data mining and analytics.

Hewlett Packard

Led enterprise reporting initiatives delivering $4M in annual savings. Integrated acquired company data to improve decision-making efficiency by 30%.

Infosys (Client: Apple)

Grew client engagement from $250K to $2.5M annually. Architected scalable enterprise data solutions for marketing and sales operations.

Education

Bachelor of Engineering | National Institute of Technology, India